Case Studies

New Market Development – Where should we grow?

Situation:
This client contacted us because they wanted us to analyze potential new market locations for growth and expansion.

Our approach:
We conducted a profit and location/growth strategy analysis for this multi-location service organization to help them determine the most appropriate communities and best strategies for expansion and improving their profitability.

Strategy options included opening new locations, closing current locations, and strengthening business development activities at marginally profitable locations. Through this analysis, we identified the community and regional factors that contribute to the location’s profitability. Our recommendations prevented them from making multi-million dollar mistakes from bad strategic decisions.